One of the original marketing methods we utilized in growing our business, was to reach out to property management firms and to resident apartment managers, to help us ascertain just how much moving activity
there is within their properties and developments.
While our pursuit was originally for the sale of moving related cartons for those who are moving, we soon found out that many property management firms and resident managers have rules for how a firm loads
and unloads on their property. Further, elevator management in some complexes are limited, and management as well as fellow tenants, do not appreciate not having access to their elevators, when delivery
firms and movers monopolize their use.
We have made tremendous relationships just by making sure that when we deliver moving boxes, that we
do not block entrances, restrict use of the elevators, and we are courteous and we notify the customer to
expect us prior to making the delivery.
Many firms understand extra needs when delivering to, or servicing clients out of commercial buildings
due to requirements for proof of insurance, and dock access, as well as freight elevator access, but those
same firms, do not always show the same degree of due diligence in residential settings, but I believe that
is both a mistake and a tactical error on the sales side of the equation.
While this blog is not the place to take about other firms mistakes or errors, it is not a secret that a good
firm will always give the very best service, to its smallest customers and to its largest customers. I have
never understood how someone regulates heart, concern and commitment to do it right and how respect
are things you can dish out like condiments.
Successful firms are full of quality people who care about their customers and about the people they service
as they tend to understand that their customers are not numbers on a balance sheet, but the people who put
food on their families table. This is a very hard lesson to learn for a lot of workers and heads of firms, but
today, in a difficult if not impossibly competitive economy, what is the point of doing it half way, as I have one question for those who think effort and the best possible service is something to only talk about in the
class room or board room......"how is that working out for you....giving bad service....?"
There are those in sales who say that I am of base to speak about property managers in this way as they are
not our customers. Their tenants, who are the ones who are buying the boxes, are our customers, focus on
them, not the people who collect the rent. Maybe they are correct, but we have received so many referrals
from property managers to their tenants over the years--for moving boxes, that I would have to disagree with this opinion, no matter how successful they are.
You just have to expand your definition of what a customer is, as anyone in sales will agree, that you take care of your referral sources and they will take care of you. Like I said, it is just a question of definition.
Box Brothers, founded in 1985 in So. California, is the industry leader in the sales of moving and shipping services, custom packaging, domestic or international. We offer fine art handling, storage, custom crating, auction fulfillment services, expert packaging and a full repertoire of shipping services, including air & ocean. Less than Truckload (LTL) service. We provide specialized logistical solutions and multi-national corporations. CALL 800-842-6937
Showing posts with label moving supplies. Show all posts
Showing posts with label moving supplies. Show all posts
Thursday, June 7, 2012
Monday, April 16, 2012
Another Problematic and Inadequate Moving Alternative: Atlas' Smart Move Program
As someone whose firm has helped over 100,000 customers with shipments less than 2000
lbs, moving from one state to another (interstate moving), I was shocked and surprised to see that one of the nation's leading Van Lines, Atlas, chose to embark on a unique Small Shipment
Program, aptly named, Smart Move.
I can't find anything smart about it.
As the first firm in the nation to actually interact with the Less than Truckload Freight Industry,
Box Brothers simply created a system that allows for small shipments to be transported across state lines, by utilizing the existing infrastructure of the United States Freight system.
At the time, everyone in the moving industry, simply felt that they had nothing in common with the freight industry, as plain and simple, the movers were specialists and the freight guys were just haulers. As is often the case, there has always been more synergy between these two industries than anyone in either industry has admitted.
After all, about 25 years ago, it was a railroad, Norfork Southern, who owned North American Van Lines, and who decided it was foolish to have drop frame trailers, as someone there theorized that if they had equipment and orders but not the right equipment to haul freight, even if they were going in the same direction, they could not capitalize on it, due to the fact that
drop frame trailers were not suitable for palletized freight shipments.
Conceptually, this was not a bad idea, but it never worked and North American Van Lines, never seemed to get up to speed hauling a lot of freight. It could be that the Moving and Storage Industry is sometimes, decentralized with agent drivers and agents, who did not want the freight and of course, there were those who argued that it would be penny wise and pound foolish
to have a van line driver miss a job to load 5000 lbs when the freight firm needed 400 lbs picked up and delivered in a few days--something that the household driver and industry was simply not prepared to work out--then.
So here comes Atlas with this idea to create these heavy duty plastic type containers, similar to what we call a lift van, but much sturdier, and I suspect, as a very high cost. Never mind the carbon footprint so often discussed today.
But then, Atlas did something new in its program, it announced that it would not use the Atlas
over the road fleet to help facilitate the movement of these units, instead, deciding to put the
whole program onto a freight platform, to most likely obtain the benefit of quicker delivery dates than the moving industry can deliver, due to its structure of utilizing owner operators for interstate service.
Of course, the problem here is the same problem with all of the other small shipment solutions
the van lines have come up with in the past, merely addressing the need to offer a small shipment alternative, but with nothing compelling to the customer or nothing that moves the service and price quotient any closer to giving the customer a good and valuable transparent service, which is just what the industry is lacking today.
How does one size fit all a good solution. If you have 200 pounds to move, it will cost over $10.00 a pound just to ship it through their system. How come they can't tell the customer that the coverage they claim to provide to the customer that is included with each shipment,
is bogus. I think you would need to have a spaceship land on your container for you to be able to make a claim, as the whole issue here as with all of these new alternatives, is that the customer, becomes self insured and two, he moves himself, but pays as much as he would for a
full service move and does not have insurance to cover any losses.
This is the crap we get from one of the nations largest van lines. No transparency, no value in pricing and they do not tell anyone that their coverage will not cover the customer for self loading or packed by owner boxes. If this is a do it yourself service, how come they can't just tell you the truth? Why do they need to lie. Do you go to the market and buy fruits and vegetables, do you have to pay for 5 lbs of carrots, if you only want to buy one lb?
How does this help the moving industry, to promote a non transparent and one size fits all service, when the entire industry is about being able to deliver good service for a fair price. In
this day and age of renewed called for more regulation, not less, do we get a service that only promises an 11 day transit, over the freight system.
Maybe someone should tell Atlas and their "Smart Moving" program that Fedex, for example,
will take LTL freight from my dock on Monday, 4/16/12, and have it delivered to someone's
new home by this Friday, in New York, on 4/20/12, with standard freight delivery.
I might be wrong, but when we created our Small Shipment Services Program at Box Brothers, over 20 years ago, we set out to create an environment that leveled the playing field for the
smaller loads and their customers: We gave them certain dates and specific times for our crews
to do the pick ups; we took professional inventories; we packaged their possessions like they were our own, utilizing more and better packaging (air cushioning, void fill, eps foam sheeting, ethafoam for very heavy and breakable items like stone, glass, and statues, piano's, etc, and we boxed everything in customized cartons that were made to fit the item, not the other way around, and finally, palletized the shipment so that the only way that the shipment was moved, was with a forklift or a pallet jack--so that no item would be moved individually.
We also worked to obtain a mutually beneficial insurance program with a third party insured,
who specifically covers all items which need to be declared and valued prior to the move. We offer different deductibles, replacement cost protection and in the event of a claim, 99% of them are closed within 30 days after a formal claim form is submitted by the claimant.
But the biggest factor in our continued success is that we have a top to bottom commitment to the customer and to rendering top quality service, no matter how small the job is. You turn your lemons into lemonade and and you do not mislead your customer, nor do you convince him or her that a one size solution is best for all.
Atlas is a fine van line, one of the best, but I think this program, including suggesting the use of stock boxes, not official moving boxes is also a mistake by Atlas here, as on the one hand, they tell people that dish packs should be used for packing dishes and glasses--the standard for many decades in the moving industry--and they encourage the use of a single wall carton if you do it
yourself. Why?
I just wish that sometimes, large firms do their due diligence correctly, as we seem to forget what we have learned over the years, that we need to be service oriented and we need to provide good solutions for our customers, not something that is only a partial and not a complete
solution for their current and future small shipment customers. At the same time, these efforts only ensure that firms like Box Brothers will continue to play a part in this segment of the industry.
lbs, moving from one state to another (interstate moving), I was shocked and surprised to see that one of the nation's leading Van Lines, Atlas, chose to embark on a unique Small Shipment
Program, aptly named, Smart Move.
I can't find anything smart about it.
As the first firm in the nation to actually interact with the Less than Truckload Freight Industry,
Box Brothers simply created a system that allows for small shipments to be transported across state lines, by utilizing the existing infrastructure of the United States Freight system.
At the time, everyone in the moving industry, simply felt that they had nothing in common with the freight industry, as plain and simple, the movers were specialists and the freight guys were just haulers. As is often the case, there has always been more synergy between these two industries than anyone in either industry has admitted.
After all, about 25 years ago, it was a railroad, Norfork Southern, who owned North American Van Lines, and who decided it was foolish to have drop frame trailers, as someone there theorized that if they had equipment and orders but not the right equipment to haul freight, even if they were going in the same direction, they could not capitalize on it, due to the fact that
drop frame trailers were not suitable for palletized freight shipments.
Conceptually, this was not a bad idea, but it never worked and North American Van Lines, never seemed to get up to speed hauling a lot of freight. It could be that the Moving and Storage Industry is sometimes, decentralized with agent drivers and agents, who did not want the freight and of course, there were those who argued that it would be penny wise and pound foolish
to have a van line driver miss a job to load 5000 lbs when the freight firm needed 400 lbs picked up and delivered in a few days--something that the household driver and industry was simply not prepared to work out--then.
So here comes Atlas with this idea to create these heavy duty plastic type containers, similar to what we call a lift van, but much sturdier, and I suspect, as a very high cost. Never mind the carbon footprint so often discussed today.
But then, Atlas did something new in its program, it announced that it would not use the Atlas
over the road fleet to help facilitate the movement of these units, instead, deciding to put the
whole program onto a freight platform, to most likely obtain the benefit of quicker delivery dates than the moving industry can deliver, due to its structure of utilizing owner operators for interstate service.
Of course, the problem here is the same problem with all of the other small shipment solutions
the van lines have come up with in the past, merely addressing the need to offer a small shipment alternative, but with nothing compelling to the customer or nothing that moves the service and price quotient any closer to giving the customer a good and valuable transparent service, which is just what the industry is lacking today.
How does one size fit all a good solution. If you have 200 pounds to move, it will cost over $10.00 a pound just to ship it through their system. How come they can't tell the customer that the coverage they claim to provide to the customer that is included with each shipment,
is bogus. I think you would need to have a spaceship land on your container for you to be able to make a claim, as the whole issue here as with all of these new alternatives, is that the customer, becomes self insured and two, he moves himself, but pays as much as he would for a
full service move and does not have insurance to cover any losses.
This is the crap we get from one of the nations largest van lines. No transparency, no value in pricing and they do not tell anyone that their coverage will not cover the customer for self loading or packed by owner boxes. If this is a do it yourself service, how come they can't just tell you the truth? Why do they need to lie. Do you go to the market and buy fruits and vegetables, do you have to pay for 5 lbs of carrots, if you only want to buy one lb?
How does this help the moving industry, to promote a non transparent and one size fits all service, when the entire industry is about being able to deliver good service for a fair price. In
this day and age of renewed called for more regulation, not less, do we get a service that only promises an 11 day transit, over the freight system.
Maybe someone should tell Atlas and their "Smart Moving" program that Fedex, for example,
will take LTL freight from my dock on Monday, 4/16/12, and have it delivered to someone's
new home by this Friday, in New York, on 4/20/12, with standard freight delivery.
I might be wrong, but when we created our Small Shipment Services Program at Box Brothers, over 20 years ago, we set out to create an environment that leveled the playing field for the
smaller loads and their customers: We gave them certain dates and specific times for our crews
to do the pick ups; we took professional inventories; we packaged their possessions like they were our own, utilizing more and better packaging (air cushioning, void fill, eps foam sheeting, ethafoam for very heavy and breakable items like stone, glass, and statues, piano's, etc, and we boxed everything in customized cartons that were made to fit the item, not the other way around, and finally, palletized the shipment so that the only way that the shipment was moved, was with a forklift or a pallet jack--so that no item would be moved individually.
We also worked to obtain a mutually beneficial insurance program with a third party insured,
who specifically covers all items which need to be declared and valued prior to the move. We offer different deductibles, replacement cost protection and in the event of a claim, 99% of them are closed within 30 days after a formal claim form is submitted by the claimant.
But the biggest factor in our continued success is that we have a top to bottom commitment to the customer and to rendering top quality service, no matter how small the job is. You turn your lemons into lemonade and and you do not mislead your customer, nor do you convince him or her that a one size solution is best for all.
Atlas is a fine van line, one of the best, but I think this program, including suggesting the use of stock boxes, not official moving boxes is also a mistake by Atlas here, as on the one hand, they tell people that dish packs should be used for packing dishes and glasses--the standard for many decades in the moving industry--and they encourage the use of a single wall carton if you do it
yourself. Why?
I just wish that sometimes, large firms do their due diligence correctly, as we seem to forget what we have learned over the years, that we need to be service oriented and we need to provide good solutions for our customers, not something that is only a partial and not a complete
solution for their current and future small shipment customers. At the same time, these efforts only ensure that firms like Box Brothers will continue to play a part in this segment of the industry.
Monday, July 12, 2010
Very busy today in Woodland Hills
Huge day today in Woodland Hills...finished packing a portable oxygen machine that Daniel got at the end of his day here yesterday. Then moved on to packing a chest of drawers and an antique wooden high chair to be shipped freight to Texas. I spent a lot of time with these customers to ensure they were comfortable and understood the process of packing and shipping their belongings...I took pictures at each stage of the pack job and showed them the photos on my cell phone when they came in to settle up. They were very happy and took a handful of business cards when they left. Also sold through a ton of moving boxes and other moving supplies, which should make for a nice, big delivery tomorrow to re-stock the shelves here, which became depleted very quickly from all the walk-in customers. I can't believe the days almost over!
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