Happy Friday.

Does it not seem like Fridays take forever to get here.....not if you have to work on
Saturday.......

We sometimes are short for our weekend shifts, as most of our senior managers
really want the weekend off. What I am thankful for, is the flexibility our people give
us, and when we are short, we always find a way to cover it. We have good people
and we care about our customers, in ways that go beyond most of our competitors.

This I feel confident on and that is why, I never worry this issue in the business. I can
not even imagine feeling or acting in another way. I mean, how much harder is it to give
the customer the best possible service. Ask me, it is more about creativity and conveyance,
or how clever we are in how we work with our customers, to accomplish their taks or goals.

At Box Brothers, this is never a mutually exclusive issue, why does it cost more to go the extra
mile for the customer, who is the reason you are there in the first place. We call on third party
people in the transportation business, and at times, the way they talk, it seems that they do not
feel the same way.

I have always felt that this was short term thinking and I recall the story about Mr. Bekins, the founder
of that fine transportation firm. When I was a kid in California, they owned a large share of the market
for many, many years. I heard a quote from this man, that he said: "I only want to move someone once,"
or something to this meaning.

Some people took those words this way: there are so many customers out there, even if we do a bad
job there is more than enough work to go round.........and the other point of view was this:
If we get a chance to show the customer the quality of our work, he will not hestiate to use us again
whenever he needs the services we provide....if we can get him once, he is our customer for life...."
http://www.boxbros.com/
I know which group I am in and have been but I wonder if you asked a room full of cod salespeople, what
percentage might go for the former? I do not know, but I am glad that I understand this via the latter
example, and that is why I do not worry about this issue.

So have a great weekend, and be safe and enjoy. BY : Mark Frydman http://www.boxbros.com/contact-us